Time Warner to explore sale of Atlanta Braves – Dec. 14, 2005

The key to the deal is that it’s apparently a package deal for both the Braves and Turner South. If the Braves were sold, to Arthur Blank or someone else, you would probably see TS wind up with even more of the Braves’ games, perhaps 120 of the total, with only a token number of games left on TBS for a few years. (I know there was a contract renewal but loosening that would probably be part of any sale; you wouldn’t buy the team if you were going to be forced to give games away.) TS would probably wind up on more cable systems that way, but if you’re outside its area — roughly, I’d guess, Georgia, Alabama, Mississippi, South Carolina, North Florida, maybe parts of NC, Arkansas, and Kentucky — you’re out of luck.

Hard to say about payroll. You might see some short-term cost-cutting. Certainly it isn’t going to go up if the team is being shopped. After that, it would depend upon the buyer. Blank’s a sportsman, he might loosen the purse strings, but don’t expect him to go crazy, because he’s also a businessman. And we might get stuck with a bunch of clowns like Atlanta Spirit.

What I’m saying is, “Be careful what you wish for.”